Al AIn zoo

Ain Zoo, a renowned zoological park dedicated to conservation and education, aimed to revamp its website to better engage visitors and foster a deeper connection with wildlife.

I played a key role in the UX/UI redesign of the Ain Zoo website, focusing on designing interactive elements to educate visitors about wildlife and a user-friendly interface for planning zoo visits and purchasing tickets.

Design Reasearch and exploration

Understanding visitor expectations and interests was crucial. Our research employed various methods:

Website Analytics Review: We analyzed existing website traffic data and user behavior patterns to identify areas for improvement.
Competitor Analysis: We analyzed websites of other zoos and wildlife conservation organizations to learn from best practices and identify potential design features.

solution

he solution involved a comprehensive redesign of the Ain Zoo website's UX/UI:

Interactive Animal Profiles: Each animal profile features engaging multimedia content like high-resolution photos, short video clips showcasing animal behavior, audio recordings of animal sounds, and informative text about their species, habitat, and conservation status.
Educational Content Hub: A dedicated "Learn" section offers educational resources about wildlife, conservation efforts, and interactive quizzes to test knowledge about various animal species.
Visually Captivating UI Design: The website features high-quality visuals, a playful and informative layout, and a color scheme that reflects the vibrancy of the natural world. Interactive elements and clear information architecture create an engaging user experience for visitors of all ages.

Conclusion

The Ain Zoo website redesign exemplifies the power of UX/UI design in promoting environmental awareness and education. By focusing on user needs and creating an engaging and informative online experience, we contributed to a platform that inspires wonder in visitors, empowers them to plan their zoo visit effectively, and ultimately fosters a connection with the natural world.

Al AIn zoo

Category

CLIENT

year

Design Reasearch and exploration

solution

Conclusion

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